Root Perfection

Love Madison root touch up kit. I discovered the brand from a friend when I shared I was concerned about chemicals in my hair dye. I now only purchase this brand. I have stubborn gray but this hair coloring covers it nicely. I have to color roots every 2 weeks as my hair grows fast. it does not damage my hair or leaves that ugly chemical scent. if anything when I do the root touch up my hair actually looks shiny and is very manageable. I have semi curly black hair and this is now my only go to hair coloring product.

Love this product. My hair always looks great after using. The Italian produced product is right up my alley.

Me encanta

Followed instructions exactly. Good coverage and I left it on a few mins longer than recommended but the color was gone in less than 2 weeks. I have black hair and this was the first time dying it in 15 years.

There isn’t much of a chemical smell, but it’s difficult to wash out completely. The next day, my hair still feels a little black when I run my hand through it. I also wish the product had an adjustable dispensing design, so you could squeeze out exactly the amount you need instead of dispensing too much at once.

Great product! I think it's alot better than the box dye at your local store!

Very disappointed I got this hair dye for 40$ for it to be harsh chemical free not only did it not cover my roots for the 7 mins I used it never buying this again

After trying many other hair and root touch up colors, Madison Reed is by far the best. It lasts longer. It is gentle and doesn't make my hair fall out. The color is rich and there is no awful ammonia or sodium hydroxide smell at all.